I am so excited to share 18 minutes of tips on how you can integrate your personal and professional passion into your signature brand. Watch this teaser and be sure to register to attend the 5-22-15 meeting of the Bay Area Consultants Network. Go to www.bacnetwork.com to register now.
Do you know your audience? Can you succinctly tell the story of why your book is of value to your audience in a single sentence? If not, do you expect readers to know why they would want to read your book? Author, Know Thy Readers When you know who you are writing for, it […]
This is one of the pieces I designed to promote Horses, Hats and Heroes. I came up with the name for the event through these points of inspiration: the Kentucky Derby, the tradition of outrageous hats worn on Derby Day, and the recipients of the fundraiser, the heroes who have […]
Here is an example of what my friend, Ted Prodromou, is doing to do a virtual launch of his latest book, The Ultimate Guide to LinkedIn for Business, Second Edition. He created a campaign on Thunderclap. It is free to use and easy to set up a Thunderclap. A great […]
It is important to me to get what I want, when I want it. It is important that customers get what they want when they want it. Clarity is one of the keys to attracting and retaining customers who are a match for what we offer.
Happiness can be learned. I changed myself from being a sad, unhappy person into someone who is engaged with life. I wake up with a positive outlook. It has helped me overcome cancer, bankruptcy, and many other life challenges. Watch my 4 minute video and find out how I went […]
I raised the most cash donations in 30 minutes at the Relay for Life Sonoma. Here I am being crowned Prom Queen. How Did I Do It? I survived cancer and chemotherapy in 2014. During my journey back to wellness, I learned to embrace my fears and work through them. When […]
Joan Stewart, aka, the Publicity Hound, was the speaker and workshop leader at the Bay Area Independent Publishers Association in April. She packed a lot of great, easy to use, and mostly free tips into her talk. One of the best tips was for a headline analyzer. I’ve been using […]
Guerrilla Marketing Tactics for Authors If you are looking for ways to leverage your book into new business for your consulting practice, I recommend implementing some or all of the tactics outlined below. Al Lautenslager, co-author with Jay Conrad Levinson, of the best seller, Guerilla Marketing in 30 Days. He shared […]