Mapping out who you will serve, defining your market and how you will fill their unmet needs. Deciding the form your business will take and defining your products and services.

The Stages of Grief and My Computer

Don’t let this happen to you! I thought I had a fool-proof back up strategy for my computer. Turns out, I was a fool. Watch this short (2 minutes and 23 second) video Remember these three cardinal rules: Always have multiple backups of your important data Choose at least one […]


Independent Publishing Takes a Team to Succeed

I am a member of The Bay Area Independent Publishers Association, (BAIPA). Our June meeting we had a panel followed by a workshop focused on what works to successfully launch and sell lots of books. What stood out is the need to organize the process. Having a system, tracking actions and reactions […]

Get Your Ideas Out of Your Head

Your mind likes order. Your mind likes to put everything in its proper place. Your mind doesn’t know the difference between what you imagine and what is real. Your mind will keep “pinging” you about an idea until you do something about it. Keeping track of everything you want to […]